Elastic People

Have you ever been in the situation when you introduce a new way of doing things to someone who seems to embrace the change, only to discover that the next week or month they are back doing things the previous way?    I have previously posted about how change management is difficult but it is important to understand that people avoid change in many different ways.  The most common is a general reluctance to accept the new way forward because they do not agree with it - what I call inelastic behavior.  This is understandable because people get comfortable the way things are.  When you present a new situation to them they resist it initially until they gradually get used to the idea and over time the new situation replaces the established baseline.